June 13, 2012
Jeff Gordon Children's Foundation and Kick-It will be teaming up on the kickball field by challenging supporters to kick cancer out of every childhood once and for all. Kick-It is a national grassroots fundraising game that was started by Quinn Clarke, a cancer survivor who wanted to make a difference in every child diagnosed with cancer. Kick-It brings community, family, friends and co-workers together to raise money for childhood cancer research. The concept is easyâ€”kick the ball, run the bases and score big in the fight against pediatric cancer. â€œI am really excited about this new partnership,â€ said Jeff Gordon. â€œWe are confident this will take childhood cancer to the forefront and bring it the awareness and funding it deserves. I canâ€™t wait to Kick-It in September when I host my won game in Atlanta. â€œAnd, in honor of Childhood Cancer Awareness Month I will be personally matching all funds raised for games played on behalf of the Jeff Gordon Childrenâ€™s Foundation during the month of September.â€ Additionally, Jeff Gordon Childrenâ€™s Foundation has launched a new social media campaign centered on the Kick-It program called â€œIâ€™m Kicking-Itâ€. To participate, download the Kick-It sign, write your reason to support the initiative and upload it to the Jeff Gordon Childrenâ€™s Foundation Facebook page. â€œIâ€™m Kicking-Itâ€ campaign will feature people from all walks of life who support the cause, from pediatric cancer patients to professional athletes. Then each week, Gordon will pick his favorite â€œIâ€™m Kicking Itâ€ reason. â€œWe truly admire Jeff Gordonâ€™s commitment to children with cancer. Our son, Quinn Clarke, founded Kick-It with the dream to raise enough money to find a cure. He is beyond excited that Jeff Gordon is kicking it with him and the 13,500 children diagnosed with cancer every year,â€ said Allison Clarke, Founder of Flashes of Hope and mother of Quinn Clarke. For more information visit www.jeffgordonchildrensfoundation.org or www.kick-it.org/jeffgordon.
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